Brand Agony
Blackad Copywriting
Every marketing professional has their own brand language bête noire. Each episode, the content consultancy team at Blackad answer a listener's brand agony letter – working from diagnosis, through treatment, and finally onto staying healthy.
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Episodes
Mend My Broken Engagement
November 19, 2020
Words on a Limited Budget
November 09, 2020
Copywriting Course Correction
October 21, 2020
Brand Voice Killed My User Experience
October 07, 2020
Mission, Vision, Values. Rock, Paper, Scissors.
September 23, 2020
Robots Ate My Job
September 10, 2020
Squeezing More from Your Value Proposition
August 28, 2020
Terrible Tone of Voice Playbook
August 13, 2020
Boost the Value of Your Value Proposition
July 30, 2020
To Freelance, or Not to Freelance?
July 23, 2020
Tame the Copywriting Trainer
July 08, 2020
Proofreading, Writing and Team Arithmetic
July 02, 2020
Another Technical Glitch
June 22, 2020
My Grief with Briefs
June 22, 2020
Scaling-up is Hard to Do
June 11, 2020
My Tone-Deaf Brand
June 11, 2020
My Approvals Hell
June 04, 2020
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