Brand Agony

Proofreading, Writing and Team Arithmetic

July 02, 2020 Season 1 Episode 6
Brand Agony
Proofreading, Writing and Team Arithmetic
Show Notes

Clasp your face in horror at the dodgy spelling on your homepage. Pay thousands to fix the wonky phone number on your voiceover. Or mumble something unmentionable at the corporate Tweet that just doesn't make any sense.

In this episode we give proofreading a thorough once-over, looking at modern tools, how to set high standards, and the issues that often lie beneath.

Share your agonies (and anything else)
Got a brand agony you'd like us to answer? Send an email to podcast@blackad.co.uk and we'll do our very best to help.

Or maybe you just want to tell us what you think of the podcast. It's the same address: podcast@blackad.co.uk